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SEE YOU AT THE TOP by Zig Ziglar.


forward of a book by the author: The word "different" will probably come into your mind every time you open the pages of See You At The Top. The dust jacket is different, and to start with "The End" is certainly different. The book is different in "feel," "subject matter," and "technique." For example, I will often "shift gears" on you and insert an analogy, example, one-liner, or power phrase to force you to pause and hopefully lead you to re-read the material to make certain you got the message. I will also emphasize a "different" theme in today's market place as I stress that you can get everything in life you want only if you help enough other people get what they want. As the author, I believe that the entire book is different and effective, but my objective was not to write a book that was "different." The difference evolved because I wrote the book as I speak. [I'm like the cross eyed discus thrower. I don't set any records, but I do keep the crowd alert.] During the past 19 years, I have given the speech, "Biscuits, Fleas and Pump Handles," the original title of this book, over 3,000 times. Initially, the material only covered a forty-five minute presentation. Through the years that forty-five-minute talk has expanded into this full length book and the "I CAN" course which is being taught in schools and churches, and the Richer Life Course which is being taught in businesses all over America.

I cover a lot of subjects in See You At The Top, but my major objective is to communicate my feelings on faith, love, optimism, a~d enthusiasm. This is important because in today's world many people are confused about what real love and real faith is and are too "sophisticated" to show their true feelings and display real enthusiasm for anything.

On love - I plead guilty to loving the Lord, my wife, my family, my fellowman, and America. On faith - I don't know what tomorrow holds but I know Who holds tomorrow so I approach it with confidence and thanksgiving. My Bible assures me that my past is forgiven and forgotten. That takes care of my past. Jesus Christ said, "I have come that you might have life and have it more abundantly." That takes care of the present. John 3:16 assures me I will have everlasting life. That takes care of my future. With my past forgiven, my present secure, and my future irrevocably guaranteed, why shouldn't I be enthusiastically optimistic? See You At The Top is a philosophy, but there is little theory involved. The ideas, procedures, and techniques come from a lifetime of living. It incorporates thirty years of sales and people development experience, as well as personal involvement with many of the world's top professionals from virtually every field of endeavor. The utilization of the ideas and techniques in this book will mean that you're learning from other people's experiences not other people's theories. This is the only practical way to grow because it's too frustrating, too time consuming, and far too expensive to learn everything from personal experience. 

I say with candor and complete conviction that had this particular book been available when I started competing in the game of life, my progress would have been faster and my results better. Obviously, I believe you'll be richer in many ways if you utilize this philosophy which I spent over 2,000 hours refining and committing to paper. 

Within the body of See You At The Top, I use over 800 analogies, examples, "one liners," power phrases, human interest stories, and humorous incidents. The purpose is to hold your interest and keep you involved in the total message. Hopefully you will be like many readers of the first nine printings who enthusiastically stress that this is a book you never finish. That you can pick it up - open it to any page for a mental snack, read a chapter for a full mental meal, or read it from cover to cover as a way of life. Then you start over. God bless you and if you utilize the ideas in this book, I will "see you at the top."

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